E-commerce Discovery (Pre-Study)
A tailored discovery to define business goals, technical requirements and a fixed, low-risk plan for your next e-commerce build.
What is E-commerce Discovery?
Discovery is a focused, time-boxed phase where we turn business objectives into a buildable plan. Together we align outcomes, budget and risk, then translate them into clear requirements, user journeys and measurable KPIs.
We audit your current stack, data flows and integrations, surface constraints and gaps, and validate key assumptions. From there we recommend an API-first, modular architecture and a phased roadmap that balances speed with long-term maintainability.
The output is a blueprint used to deliver, not a slide deck. It defines scope by phase, milestones and owners, estimates and dependencies, a migration plan, and risk mitigations.
With this in place you can fix price on later phases, coordinate work across teams, and avoid costly rework. Discovery ends when everyone knows what to build, why it matters, how it will be built, who will do it, how much it will cost, and when it will ship.
"The Discovery with ZCO was our smartest decision. It gave us alignment between the teams, a clear scope with cost and timeline, and a concrete first step. We saved both time and budget and went into execution with full confidence.”
Cia Wilthorn, Head of Ecom Sandqvist
Is Discovery Right For You?
A discovery process is perfect if you're:
- Searching for a new e-commerce platform
- Replatforming
- Have outdated CMS/PIM/ERP
- Picking a completely new stack
- Scaling internationally
- Have an unclear roadmap for UX/content/SEO/performance.
"Working with ZCO was a game changer. Together we ensured that the vision came to life with a perfect reflection of our brand. They managed to solve complex issues and it shows that they have a genuine wish to understand us."
Ludvig Ungewitter, CEO & Founder Sweef
What you get
The goal is to create the blueprint for your next e-commerce setup. Every discovery is different but these are typical:
- Goals & KPIs tied to revenue and conversion
- Guiding principles for business, content and tech
- Phased scope with fixed price per phase and milestones
- Requirements & recommended stack (API-first, modular)
- SEO & Core Web Vitals plan
- Migration plan (go-live)
- Content model across PIM+CMS and product templates
- Search & merchandising approach
- SEM/product feed strategy
- CRM & automation plan
- Risk analysis with mitigations
- Decision points and next steps
Example projects using this service
Plan your discovery – Say hi!